http://davidkrell.me/home daily 1.0 2025-04-25 http://davidkrell.me/about daily 0.75 2019-06-26 https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1489603771566-YF3R53M1B0H5GLUB2SNP/IMG_7234.JPG About http://davidkrell.me/products daily 0.75 2017-05-04 https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1454525802328-2QUS4UVURK078QXXQ21J/image-asset.png Editing Products https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1454526478977-454MX8DJ6U8PJ7UTZ8AB/image-asset.png Editing Products Helpful WYSIWYG product display helps users understand that hotspots = products https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1462397750765-FNQX4CYXPLISD080L5VG/Screen+Shot+2016-05-04+at+4.32.37+PM.png Editing Products The hotspot needed a preview became problematic https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1462398378305-IPSUE1FMKNZMDH5C0GKE/image-asset.png Editing Products 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https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1487087403112-Z7WZQGA1KBNMDL2DDY1G/Sinoway_BuyNow_Page2.jpg Morlen Sinoway Atelier http://davidkrell.me/gh-website daily 0.75 2017-04-30 https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1454441771809-J88BTMMU6P5OA6N7JK12/GH.jpg Georges Hobeika https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1454441772668-UU788E5SVWF3RILSIUIJ/GH2.png Georges Hobeika https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1487089743788-DU0M6HL97IURKF1Z3PK4/GH_Home.jpeg Georges Hobeika https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1487089743897-53RD7IEAFSHLA0LOBSLZ/GH_shop_Category.jpeg Georges Hobeika https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1487089746352-PJAT5P7BEQ4WZK7F6NCG/GH_shop_skirts.jpeg Georges Hobeika https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1487089747865-JWHWU87MS7KI7HNUK4SC/GH_shop.jpeg Georges Hobeika https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1487089745830-G03C7NKC201D84FZ6DS4/GH_shop_Skirts_LowerLevel.jpeg Georges Hobeika https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1487089747959-W1SI6BOCH4WY7Q0IU4V0/GH_zoomfullscreen.jpeg Georges Hobeika http://davidkrell.me/rethinking-sharing daily 0.75 2017-04-29 https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1451339461570-OSPEWUC2L8QOUXR9X44E/image-asset.png Sharing Lookbooks The LOOKCAST Lookbook Editor helps non-tech users quickly and easily create beautiful responsive microsites (aka digital lookbooks!) https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1451414561501-ZIO3RF6SCJYG8TYZJ737/Screen+Shot+2015-12-29+at+12.40.08+PM.png Sharing Lookbooks InVision prototypes of the Campaign Editor 2.0 https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1493440089874-ZD0SXJZVL3NQDJ14PMZA/image-asset.gif Sharing Lookbooks https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1451339372053-RA42J89G23W8SH2WQLU1/image-asset.png Sharing Lookbooks A LC customer shares her jewelry design with her clients, agents/buyers and general audience https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1451413415877-Q2HCRRZM7GYFXCO6FZ5P/image-asset.png Sharing Lookbooks Mockup up of the initial Campaign UX. Hindsight 20/20: presenting users with choices they dont fully understand is asking for trouble https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1451416782115-4WPOCGU4TQ55NLG3YFEV/image-asset.png Sharing Lookbooks Early prototype of sharing using prepackaged "campaign styles" http://davidkrell.me/ux-investment-portal daily 0.75 2017-03-14 https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1454442367077-ZWKJIZ81SMCY71OWWD8J/image-asset.jpeg Investment Portal Design Another early example of the "Browse Investments" area https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1461620727906-UPBKACLPVQQNV5TDKAYY/image-asset.png Investment Portal Design https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1451849464270-NI011ISD4HTH6P79OX1K/image-asset.png Investment Portal Design The app leveraged an "admin bootstrap framework" for a mobile first approach https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1451786860636-2VCAQSFBKTNEKQMEWYO2/image-asset.png Investment Portal Design Very early prototype of investment area https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1451782044170-BCN04DT1CK6TEJVTZSJV/image-asset.png Investment Portal Design An early prototype of the Investor flow https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1451785201374-LNOY8HCNW37IGHFX50QA/image-asset.png Investment Portal Design Prototype of Investment page https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1451786878715-4046OWGGTZAO7K4HC0G8/image-asset.png Investment Portal Design Very early prototype of Deal page https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1451784606175-HNX348V0IF4QCMHKAC6L/image-asset.png Investment Portal Design For example, this user can not see 506b deals yet, they must wait an additional 10 days before they hit the 30day requirement. https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1451783098067-H9QLWIG5FRNEDLSIHH8Z/image-asset.png Investment Portal Design One of the later prototypes of the investment portal. Featured clear navigation and an eye catching black box "call-out" for important investment details. https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1454442238157-V4DNK4B295U4PZLQ046L/image-asset.jpeg Investment Portal Design An earlier exploration of a property page https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1451784594804-32301XW0PDOKA0SY744J/image-asset.png Investment Portal Design The Properties section was where all deals are displayed. This would need to correspond with the access level of each user. http://davidkrell.me/troscan-design-sample-sale daily 0.75 2017-03-14 https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1451588645967-U1N8929P37DBUPEHC2TE/image-asset.png Sample Sale E-commerce Fully Responsive Sample Sale Site for Troscan Design https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1451588686299-S8IEH71RKNDYFO4A4ITK/image-asset.png Sample Sale E-commerce Users can quickly navigate through the selection or return to toplevel page. https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1451781424833-77LC3VTJGA2G9AV9GHRQ/image-asset.png Sample Sale E-commerce http://davidkrell.me/lookbook-viewer daily 0.75 2017-03-22 https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1490217285368-PKQ6KAIM55VRWQC6NZU3/Screen+Shot+2017-03-22+at+4.14.05+PM.png Designing the lookbook viewer https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1490217305105-9QOED9Y1WKSAFXQ1QU9D/Screen+Shot+2017-03-22+at+4.13.31+PM.png Designing the lookbook viewer http://davidkrell.me/about-lc daily 0.75 2017-03-08 https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1488557324706-39OG2PNG46XE22L0QYAX/image-asset.png About LC This is an earlier version of the lookbook "magazine" template with a fixed bottom product reveal interaction. https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1488559066646-0ANTNN34QI4D1T17919R/image-asset.png About LC This is an earlier iteration of the lookbook editor, compare to the screen at the top of the page! https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1488558649900-2LNDR4L1CWGWZ54EUZ06/Screen+Shot+2017-03-03+at+10.26.00+AM.png About LC This is the lookbook management page, where users create, delete and edit their lookbooks (C.R.U.D) https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1488558696473-A6LP57TTCJATM75AZ916/image-asset.png About LC Here is the campaigns page, lookbooks can be shared via campaigns that tailor the lookbook for a particular audience. Users can hide/reveal pricing and call-to-action buttons. https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1488556341143-STWPZ2DRYA7U69FVQDZ6/image-asset.png About LC LC is a SaaS platform where users can easily create, share and track beautiful digital lookbooks. Here you can see the heart of the app, the lookbook editor. http://davidkrell.me/sp-cofounder daily 0.75 2017-03-14 https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1489444656744-RR8YWCZGVU7H1N2TOKDU/image-asset.png Cofounder at Shared-Practice https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1489445178533-GNTGIEF56DEIFQOV7REK/image-asset.png Cofounder at Shared-Practice https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1489445230947-EKKB9KL76GZ61YLPWAWQ/Screen+Shot+2013-08-09+at+10.02.55+AM.png Cofounder at Shared-Practice http://davidkrell.me/onboarding-flow daily 0.75 2017-06-08 https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1496897925136-700GZTR1X7SGAY9DW133/image-asset.gif Onboarding flow https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1493501198407-APHK8RK083DPI1W3YD41/Screen+Shot+2017-04-29+at+4.17.41+PM.png Onboarding flow I removed sections and focused of speeding up the registration process https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1493501019251-C8FD5Q55K1FBT77TWB7O/Screen+Shot+2017-04-29+at+4.17.41+PM.png Onboarding flow This is when I see I can't actually do anything, step 13 out of 14. https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/1493502023709-7P27RFAA49O46LCB81OQ/image-asset.png Onboarding flow The "new" improved registration flow and promotional tour http://davidkrell.me/test daily 0.75 2022-09-25 https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/19eeaaa4-b3cc-4e93-bf2d-e78fd417b398/ADD28BE8-4F05-4FDD-B97E-6420DA99009B.jpeg test - Make it stand out Whatever it is, the way you tell your story online can make all the difference. http://davidkrell.me/test2 daily 0.75 2022-09-25 https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/7058e11d-0730-4c31-8a18-ba59521a40d4/A168CFBD-DB5F-4EAF-9BCC-40F42CD293CD.jpeg test2 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/06578f74-177f-469b-ad06-9e370cb46f44/4B516D89-D396-4612-A4FC-3B3214662CCB.jpeg test2 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/0cfce429-c971-4eaa-a64f-353092cb279f/C3E9A785-D1A0-47BF-9EB8-73058F64D659.jpeg test2 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/7fb367ba-0680-4f88-accf-6712f716f9a9/B415C400-2D84-44E4-8EFF-B79B1570C5ED.jpeg test2 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/565e250ce4b0d5ab6d5f7fd5/71c0309a-24d6-47a9-822a-e52a396809a9/CAD14B4E-7412-453A-A5F5-668AA26AF367.jpeg test2 - Make it stand out Whatever it is, the way you tell your story online can make all the difference.